Visual Stories + Social Media Design | San Francisco | Bay Area | Marin
Engaging photography, innovative marketing creations and graphic design - crafting impactful visuals and delivering memorable campaigns that resonate.
Notably, I led the social media launch for Coconut Secret, organically growing their Instagram following to 15k with engaged supporters. My position involved creating captivating food photography and managing social media content which increased visibility and sales for the brand, now under the helm of Nutiva.
In 2018, the food company Coconut Secret hired me as design director, where I developed and managed all of their social media accounts for the following 4 years. This position allowed me to create campaigns and advance in food and product photography, a skillset which has led me to a variety of companies that I work with now.
Social Media Growth
For businesses, large or small, crafts and creatives companies
Social Media Marketing Campaigns
Product Photography
"Monica drafted, composed and executed the most significant strategic marketing campaigns on Coconut Secret’s social media platforms, tremendously boosting relations between the company and its customers. Through a multifaceted position, she took on product, food and lifestyle photography, graphic design, recipe creation, and all social media interaction, from content creation to management, cementing Coconut Secret’s online relevance."
- Leslie's Organics, Product + Editorial Photography, Social Media Creations
Brand Representation
My forte lies in lifestyle and portrait photography. Capturing the essence of individuals, meticulously curating attire, props and settings to weave compelling narratives in every image has created a strong base of loyal clients.
Currently, my focus is on photography and social media content services for businesses. From local charity galas for the Marin Theater Company to exclusive shows for BMW in Las Vegas, I offer my expertise to events, non-profits, real estate agencies, and individuals seeking top-notch branding photography. One of the brands is Bonita, a California local clothing and jewelry brand with handmade designs as shown.