"Monica contributes heart and soul to her projects. She came on board at Nutiva having been Creative Director for our newly acquired brand, Coconut Secret, for four years. I was immediately taken by her warmth, and her deep sense of brand awareness and investment in the brand as if it were her own. Monica originated recipes, generated partnerships with like minded brands and influencers to promote Coconut Secret, and conducted all photo shoots in her personal studio. I appreciated her openness for new ideas, her willingness to shoot in any format for various graphic needs, and just her overall flexibility and enthusiasm. She really is a gem to work with and I highly recommend her!"
- Nancy Spellmann, previously Graphic Designer at Nutiva/Coconut Secret
In 2018, the food company Coconut Secret hired me as design director, where I developed and managed all of their social media accounts for the following 4 years. This position allowed me to create campaigns and advance in food and product photography, a skillset which has led me to a variety of companies that I work with now.
Engaging photography, innovative marketing creations and graphic design - crafting impactful visuals and delivering memorable campaigns that resonate.
Notably, I led the social media launch for Coconut Secret, organically growing their Instagram following to 15k with engaged supporters. My position involved creating captivating food photography and managing social media content which increased visibility and sales for the brand, now under the helm of Nutiva.
If you are interested in Social media marketing campaigns and strategies, reach out!
"Monica is a joy to work with and a creative powerhouse! She is a champion of the consumer and develops amazing content that resonates with the brand consumer target. From developing delicious recipe content to top notch social community management, Monica is the best. I'd highly recommend working with Monica in any creative capacity!"
- Abby Stickney, as Director of Marketing, Abby managed Monica directly at Coconut Secret
SOCIAL MEDIA
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